About Ban Leong

Ban Leong is a brand name in the technology products distribution industry for 29 years. From a traditional IT products distributor, Ban Leong Technologies Limited has successfully transformed into a new-generation technology-driven specialist distributor under the leadership of our Managing Director, Ronald Teng, who spearheaded the transformation since it was incorporated in 1993.

Leveraging on our 29-year brand history, we successfully re-positioned and strengthened our brand as a name synonymous with innovative, fashionable and user-focused tech-savvy products through regular marketing activities.

Ban Leong Technologies Limited has been listed on the SGX Main Board since 23 June 2005 and distributes a diverse range of IT accessories, multimedia and data storage products. Multimedia products primarily consist of audio and visual products ranging from earphones, speakers and cameras to commercial and consumer displays. IT accessories includes consumer I.T products such as computer systems, components, peripherals, printers and mobile products from wearables, accessories and powerpacks. New categories includes Smart home solutions and Robotics. Data storage products consists of Portable and Cloud drives, HDD enclosures, Blu-Ray and portable DVD-RW.

We also constantly focused on identifying innovative IT products in both commercial and consumer segments to enhance and expand our range of products. Over the years, we have gathered the brands of AVLABS and eGear under our wings and developed them as our in-house brands, focusing on specific range of products.

Till date, we have authorized distributorships for over 50 brand names and numerous product types. This allows endless bundling possibilities of different products to cater to our customers’ varied needs.

With an experienced management team and established product department, we are able to identify and establish strong relationships with our vendors who have a track record of developing innovative products.

We distribute our products through three channels, e-commerce via online retailers, brick and mortar retailers and chain stores; and directly to corporate resellers and system integrators. To complement our distribution services, we provide after-sales support services and offer out-of-box replacement warranty to our customers. With fully operational service centers in the countries we are present in, our service team provides technical support as well as repair services for certain brands. By going the extra mile to serve our customers, we have established our name as a “reliable and trustworthy” partner.

Today, we are based in Singapore and have regional offices in Malaysia and Thailand.

Vision, Mission and Core Values

OUR VISION

To become Asia’s Premium Brand Name leading the Fashion in Tech Savvy Products and Services.

OUR MISSION

To lead, create, and shape the trend of tech-savvy products by presenting quality, innovative, user-focused products and services through a perfect blend of Chinese Philosophy and Western Management.


To grow and nurture our people


To operate in a socially and environmentally responsible manner whilst maintaining economic growth

OUR CORE VALUES

As an ancient saying goes; without honesty and good faith, a man cannot make his stand; a government cannot command power; a business operation cannot prosper. In the eyes of Confucianism, 诚信, honesty is the principle of conducting self and sets the fundamentals of all business operations. At Ban Leong Technologies Ltd., we uphold to this virtue in everything we do and this is also the very same core values that support our company mission and vision.